𝐖𝐡𝐞𝐧 𝐭𝐨 𝐓𝐫𝐲 𝐒𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠 𝐍𝐞𝐰—𝐚𝐧𝐝 𝐖𝐡𝐞𝐧 𝐭𝐨 𝐃𝐨𝐮𝐛𝐥𝐞 𝐃𝐨𝐰𝐧

Startups live in the “explore” phase. Mature companies tend to “exploit.”
But what if you’re stuck in the wrong phase?

In the book 𝘈𝘭𝘨𝘰𝘳𝘪𝘵𝘩𝘮𝘴 𝘵𝘰 𝘓𝘪𝘷𝘦 𝘉𝘺, the 𝐞𝐱𝐩𝐥𝐨𝐫𝐞/𝐞𝐱𝐩𝐥𝐨𝐢𝐭 𝐭𝐫𝐚𝐝𝐞𝐨𝐟𝐟 explains a simple truth:
➡️Early on, you should try many options (explore).
➡️Later, focus on the best performers (exploit).

𝐌𝐨𝐬𝐭 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬 𝐠𝐞𝐭 𝐭𝐡𝐢𝐬 𝐛𝐚𝐜𝐤𝐰𝐚𝐫𝐝.
🔍 They overcommit too early.
🔁 Or they keep “exploring” long after they’ve found what works.

As a fractional CFO, we help founders and operators know when it’s time to scale a winner—and when it’s time to test a new model.

Because capital allocation is strategy. And strategy is timing.
Curious where your business stands?
Let’s talk.